Thursday, August 30, 2012

President and CEO of DealerApp Vantage ... - Dealer Communications

How you can use mobile apps to increase customer loyalty, retention and profits? Ed Louis, CEO of DealerApp Vantage, and Garland Webb, president of DealerApp Vantage, will show you why dealerships are finding it a lot easier to give the customer a free app that they can use on their mobile phones than it was trying to obtain customer e-mail addresses a few years ago.

The good news is that the phone is always with the customer and the read rates of messages delivered to the phone are dramatically higher than through e-mail. You will also get a detailed view of how progressive dealers are using mobile apps as a powerful retention tool to retain their current customers. Enterprising dealers are finding the app helps to improve the customer ownership experience, satisfaction, and loyalty by delivering service reminders, recall notices, owner?s manuals, and specials that bring the customer in more often for service, repeat sales, and referrals. You will see how to connect and communicate with your customers in a way you have never done before. Ed Louis and Garland Webb are sharing their expertise with you.

What will you learn and what action items will you take back to the dealership?

1. Learn how apps act as a complement to existing tools (i.e. mobile website, social media, CRM, etc.).
2. Learn what apps will look like in the future.
3. Learn why apps should represent the entire dealership and how the future of apps should focus on customer retention and service.
4. Learn ways in which their mobile app will give dealers a competitive edge over other dealerships in their area.

5. Learn why apps are a necessity for your business.

With over 18 years of experience in information technology focused in the auto industry,?Ed Louis, CEO of DealerApp Vantage, has developed leadership, technical and interpersonal skills that make him an integral part of the firm?s quick early growth and cultural development.? ?His understanding of the automotive industry, mixed with his mild demeanor and candid business practice has proven to be a tremendous asset to DealerApp Vantage LLC?s success.

Garland Webb, president of DealerApp Vantage, brings close to 14 years of experience in marketing and sales, taking his previous venture from $0 to a million dollars in sales, and consistently hitting that number for the past five years. His experience includes accounting and auditing as well. ?He?s a documented leader plus a national authority/speaker on various areas in business. He brings to the table well-rounded experience and business acumen. Webb?s high energetic style plus his passion for technology were key to record-breaking success with DealerApp Vantage LLC.

13th Digital Dealer? Conference & Exposition Featured Speakers: Ed Louis and Garland Webb present: ?The Mobile App Revolution: How you Can Use it to Increase Customer Loyalty, Retention and Profits: Learn the impact that mobile apps can have on your dealership now and a glimpse at what mobile apps will do in the future.

We?re building out the agenda, selecting speakers and topics for more than 100 sessions that are laser-focused on all things digital.

The Digital Dealer Conference & Exposition is the premier educational conference and expo dedicated to Internet and technology solutions for automotive professionals. Digital Dealer events deliver the largest array of speakers, peer to peer opportunities, and exhibit hall offerings ? all carefully designed to impart cutting edge business strategies. With an audience of the industry?s most progressive dealers and managers and the most innovative conference format, Digital Dealer provides the ultimate learning and networking environment.? For more information, visit:? www.DigitalDealerConference.com

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Source: http://dealer-communications.com/conference/president-and-ceo-of-dealerapp-vantage-discuss-the-mobile-app-revolution/

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